Community...Be A Part!

Each spring and summer most communities offer wonderful events for families that are free.  Some of these include 'Movies on the Lawn', 'Theatre in the Park', 'Music in the Park', etc.  These type of events draw large crowds and are wonderful events in which to take part.

Contact the organizers of these events in your area and see how you could become a part of them---or better yet:  start your own!

It's not only a great community service and outreach---it is a great way to get the word out about your program and what you do.

Take A Look at Your Materials

It has been a wonderful summer for children's dance and theatre! It has been a couple of months since we posted to our blog---so sorry for the delay. We have been very busy with our program here and have experienced quite a bit of growth in many of our markets this summer.

If you teach a young children's dance program now is a great time to take a look at your materials. Are they updated? Are they good quality? Are they too wordy? Parents these days want information in sound bites. There are so many great resources for good marketing materials---there is really not a good excuse to not keep your program marketing materials up-to-date and eye catching. Now is the time to get that together so you are ready for the upcoming fall registration season; which begins in just 3 short weeks!

Parents are searching for good, quality, time-proven programs for their children---and they are willing to pay for it.

Parents Not Giving Up on the Arts, Even in Bad Times

Numerous polls have shown that parents are not giving up and cutting out the arts in the family budget when it comes to their children.  Most parents see and experience the benefits that dance, theatre, and music provide in their child's life.  In our own program we have seen a great jump in enrollment this early spring; and continue to receive inquiries of new families that want to get their young ones involved in dance.  One positive of hard economic times is that we get to really see what is important to people---and it is obvious that arts enrichment stands out above the others!  Bravo!

Polls Show Dance Class Enrollment Holds Steady With Young Children

Several polls that have been conducted throughout the nation and on the internet show that parents are not cutting back when it comes to dance classes for their children.  They are finding other ways to cut back on their monthly budget.  Parents of older children that take 4-5 days per week are cutting back on the number of classes taken per week---but not cutting it out completely.

Dance for young children is a relatively inexpensive activity for parents to invest in---the very kind that in these tight times parents desire.  Young children only take one class per week and the average monthly tuition hovers around $45 per month.  That is an expense that most families can add to their budget without sacrificing much at all.  

While large studios that teach all ages and have huge overhead are feeling the negative side of this economy---mobile dance programs that concentrate on young children are not being effected.  Their overhead is extremely low and the cost of the classes is within reach of American families.

Requests Constantly Coming in for Children's Dance Programs

There are so many hungry regions and areas of the US that greatly desire a strong, excellent young children's dance and theatre program.  Parents see the benefits and desire to have the opportunity for their children.  Here in the US there are many untapped territories and regions that are ready to consume such a program and flood it with students.  We are continually receiving calls and e-mails from parents and organizations desiring a good program to be offered in their communities.  It's a wonderful time for this industry to grow and take advantage of the need.

Stats of Enrollment Increase in the Dance Industry

To the right is a graph detailing the amount of increase in enrollment the dance industry has experienced in the 08-09 season as to compared to the 06-07 season.  They look great!  The majority of dance businesses for young children have seen an increase this season over last.  What a great blessing to be a part of an industry that allows you to do what you love and be profitable!