Friday, February 6, 2009

Trends and Facts About Owning A Children's Dance Business

The market for providing children's services and products is huge.  The Federal Interagency Forum on Child and Family Statistics estimates that there are more than 73 million children under the age of 18 in the US.  Birth rates are up, and it is expected that children will number over 80 million by 2020---and make up 24% of the population.

Spending on children is also rising--with both parents and grandparents driving this trend.  This is great news for those that want to own their own business that caters to children!  Children exert a profound influence on household spending, with an estimated $500 billion spent on services for children.  American Demographics magazine reports that 4-12 year olds account for $40 billion in spending every year.

One of the most successful and popular with parents children's service is dance and theatre classes--preferably ones that come to their children instead of stationary facilities that parents must find the time to drop off and pick up their children.

There are many opportunities for individuals from varied backgrounds to be able to run their own business teaching children's dance.  In our industry we have former school teachers, athletes, event planners, IT professionals, marketers, corporate executives, etc.   Individuals that have experience as dancers/teachers and working in some capacity with children in their past; but had no idea that they could own a business doing something that they love.


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